Wednesday, September 12, 2012

Moda Blog Hop: My Turn

Today is my turn in the Moda blog hop and I'm pretty excited.
As the theme for the blog hop is Hometown Buzz, I get to tell y'all about where I live, Austin, Texas. I really love my town and I do happen to think it is one of the best places to live, certainly in Texas, and probably in the US. So, I won't have any problem extolling its virtues.
I'm also psyched to share a free PDF block pattern and giveaway fabric. Because, who doesn't love that?
Rather than write you an essay about Austin, complete with topic sentence and three supporting paragraphs, as well as a well-stated conclusion (can you tell I have a kid in school?), I thought I would make a list of 5 of my most favorite things about Austin.
Here it is, in descending order:

5. Until his sad and untimely death recently, Leslie Cochran, usually known as just Leslie, ran for mayor of my fine town, always campaigning in outfits that featured his trademark leopard print thong.

4. Having an amazing trail that winds its way around the Colorado River right in the middle of town.
Last Saturday's buzz on the Town Lake trail: Did you see Lance (Armstrong) running on the trail?
3. More Tex-Mex restaurants than Starbucks. That's really what you want on every corner.
2.  Live music, baby! Can you say Austin City Limits music festival AND South by Southwest? And that doesn't even count all the minor music festivals like the Keep Austin Weird Music Fesitval.

And...the number one reason I love Austin:
Hello! QuiltCon is here in February of 2013. How cool is that?

Another reason I'm excited to be a part of the blog hop is that it gives me an opportunity to tell and show you a bit about my new line, Simple Marks.
This shot actually features most, but not all of the colorways and patterns in my new line. My first collection, a stitch in color, included a cheater cloth which was incredibly fun....and popular. This collection has two. The prints are still playful and energetic, but the colors are a bit more fall-like. Perfect because these fabrics will be available in stores and online in November. Who coordinates these things? :)
To celebrate the hop, new fabrics, both mine and by the other talented designers at Moda, and just cause, the terrific folks at Moda are offering up this simple, yet contemporary block pattern for you to make.
Click here to get the PDF of the instructions for the Sew Sweet Sampler. I'm working on a mini quilt with four of these blocks and my  mind is already planning how I'm going to supersize it.

As for the giveaway; check out these goodies:
I've got a charm pack to give away as well as two, 2 1/2" charm packlets(that is what you call teeny charm packs, right?). So, I'm going to pick two winners, one for the 5" charm squares and a second for the pair of 2 1/2" charm squares.
Now, it's your turn, leave a comment and I'll announce the winner in a few days.

562 comments:

«Oldest   ‹Older   201 – 400 of 562   Newer›   Newest»
maggi said...

I love your comments on Austin! Sounds like a great place to live!

Carol said...

Your fabrics are delightful. I'm looking forward to the new line.

Jayne said...

I'm from the Ft. Worth area. I haven't spent a lot of time in Austin, but my daughter is moving there in December so I will be visiting a lot. Thanks for the giveaway!

heather said...

Love the simple marks!

Cheryl said...
This comment has been removed by the author.
Anonymous said...

Love the look of your new fabric. Can't wait for it to be available this fall. Hope I win the preview pack(lets)!
Charline quiltski@nbnet.nb.ca

Cheryl said...
This comment has been removed by the author.
SherryB said...

Heehee, love the photo of Leslie. He must have been quite a character! Never been to Austin; will put it on my list when my hubby & I start traveling when he retires. Love your new fabric line; thanks for the nice giveaway.

Sally K said...

Loved the last line of fabric but I think I love the new one more! Thanks for sharing your talent with us.

Cheryl said...

I love the patterns and colors of this collection

Katie said...

What great fabric you have designed!! Austin must be wonderful to live in! Thanks for the chance to win your fabric.

picketsews said...

Man oh Man....the guy running for mayor is a hoot!!!! It made me smile. Your fabrics are really fun. Thoroughly enjoying this blog hop.

Victoria said...

Change is good. So is winning fabric!

vlsaustin at hotmail dot com

Unknown said...

Your new line looks fabulous. i cannot wait to take your class at QuiltCon!

Gitte said...

I've always wanted to go to Texas (I'm a dane living in the UK) for the wide open spaces and cowboys. You make it sound like a dream I should not give up on ;-).
Love the colourful line.

Anonymous said...

Love your new fabric - it is so colorful and lively! Austin IS a nice town but I have to say I live in San Antonio and it is pretty awesome, too!

wendy said...

Love the new fabric range and thanks for the great giveaway.

Anonymous said...

Love the fabric. Thanks for the chance to win.

Darlis

Dolly said...

Austin sounds wonderful !

I'd love a shot at that charm pack, please.

Anonymous said...

Thanks for the give a way. Cool fabric! Margaret

Terry Conner said...

I like your fabrics. Thank you for the give away.

Sorcha girl said...

Nice colors!! I agree Fall is well represented by the shade of yellow used. I'm glad you are in the Moda Blog Hop because it is an introduction to your designs. Thank you for the opportunity to win some of your fabric.

Becky said...

ThaPnks for the countdown on Austin! Packlets! Good one:)

Donna said...

If it's Moda then it's mine! Can't bring myself to buy others. Thanks for a fun blog hop.

Patricia said...

Pick me!!!! Pick Me. I have charms of your first line, but I am looking for just the right pattern to use them in! You decide great fabrics!

Gale, Ky quilter said...

Your town sounds so cute! I live in a small town in Kentucky, just down the road from Abraham Lincoln's Birthplace, the 16th President of the United States. It is a small town and once a year we celebrate Lincoln Days with a festival consisting of a parade, quilt show, costume contest, rail splitting contest and some of the yummiest food and crafts you can find. Love my little town. :)

Gale, Ky quilter said...

Your town sounds so cute! I live in a small town in Kentucky, just down the road from Abraham Lincoln's Birthplace, the 16th President of the United States. It is a small town and once a year we celebrate Lincoln Days with a festival consisting of a parade, quilt show, costume contest, rail splitting contest and some of the yummiest food and crafts you can find. Love my little town. :)

Candy said...

I have lived in San Antonio and visited Austin often. You're right- it's great! Love the new line! So many possibilities! Thank you!

Penny Schine Gold said...

Love the marks in Simple Marks!

robin chapa said...

What a great block! Can't wait to try that-- thank you!
~robin
welchrobin@Hotmail.com

Bunny said...

Your mayor looks, uuummm...interesting!
Great blog hop and great fabric.

Unknown said...

I loved your last line of fabric and I am sure I will not be disappointed with the new one! I would love to visit Austin sometime, especially for the music!

Rose D said...

I love your fabric - it is so bright and fresh!! Your Austin TX sounds amazing

scheibach said...

Say hello to Lyle Lovett for me! Your fabrics are so cheery!

SueB said...

Oh my that is just adorable.

Anne said...

My daughter and son-in-law just returned from a wonderful vacation in Austin. The colors in your Simple Marks are wonderfully rich, by the way.

Mary said...

Your fabric looks really fun - not sure about the guy running for mayor.
Thanks for the give-away.

Sew Create It - Jane said...

What beautiful fabric. Please count me in :o)

SusJor said...

Love your graphic designs - lots of energy will come from anything made with these!

Wanda said...

I love the colors of Simple Marks. Lucky you to live in Texas. I've always wanted to visit Austin and San Antonio.

JudyCinNC said...

Wonderful post and of course we learned something new about Austin from your perspective. Wonderful giveaway. Judy C

Patty said...

thanks for a chance to win. Austin is a great place.

Jocelyn said...

I have really enjoyed visiting everyones home town. Such a fun way to know the designers and where they draw their creativity. Thanks for the great giveaway!

Barb and Sharon said...

Tha Fall colours are really nice.
Barb@Witsend

lindav said...

I LOVE finding all these new blogs and designers. Cute new fabrics and success on its release! thanks for sharing!!

Laura said...

Your new line looks amazing! And Iloved hearing about your hometown!

Jane Herlihy said...

CAN'T WAIT to see your new fabric line. From all of your work I've seen on your blog, I just know it will be fabulous!

Unknown said...

Love Simple Marks, great colors, can't wait to get mine. I would love a trip to Austin in February.

stitchinpenny said...

Love your fabric, but the picture of the ex mayor really caught my eye. I also love your hometown.

Unknown said...

Austin in February, not a bad idea.
Love your new fabric.

Anne said...

These are lovely fabrics and the small squares are so cute. I would love to win them!

DTatro said...

OH !!! I love your fabric line....I hope I win !! If I don't, I"m going to look for yardage ....It's wonderful !!

Jennie P. said...

Thanks for the free block pattern!

Homemaker Honey said...

Your new line is beautiful!

Deborah
homemakerhoney @gmail .com

Richard Healey said...

Your post mad me hungry. Here in Salt Lake City their is not enough Tex-mex. Love those little charm packs as I love doing quilts with 2 1/2 inch blocks.

Chris Y said...

Love your fabric! This would be perfect for a quilt I've been putting off doing for my daughter, because she "wants a certain look" and we can't seem to find what she wants...I think we've just found it!
Thanks for the chance to participate in this give away!

cakegirl said...

Your mayoral candidate makes our mayor, the Rahm Man,
look pretty conservative! Thanks for a fabulous giveaway.

Rose M. said...

Great new fabric line! Thanks for the giveaway!

Steph said...

Did he ever successfully get to be mayor? Thanks for the peek at your new gorgeous line and the chance to win.

Sheryl said...

Love the fabric. Makes me want to make a quilt for my nephew.

Unknown said...

I love the new fabric! Thanks for the chance to win.

Cindy said...

Love your Simple Marks. Bright and fresh! thanks

Cassandra said...

I would love to win! It's beautiful fabric. :) Thanks for the chance!

Unknown said...

I bought every fabric inthe stitch in color. 38 I think. Almost done with a HUGE pinwheel quilt for an in law. I love it and hope they will too!

sandi lee said...

I plan to visit relatives in Austin soon and really looking forward to it - fabric is beautiful
sandi812@bellsouth.net

ytsmom said...

Love your fabric!

Anonymous said...

My sister, who's a year older than me, was born in Austin, when my dad was in the Army.
I would love to win one of your charm packs.

Aliceart said...

I'm excited to hear you have a new line coming out! It's nice. Thank you for sharing it with us!

Dee said...

appreciate hearing about your hometown and seeing our fabric line. Thank you all bloggers for moda!

ritainalaska said...

pretty packs! great colors. interesting list of attactions! am enjoying this blog hop, reading the hometown reviews and all the comments in response. i live in beautiful downtown sewad, alaska, under a mountain and by the sea.

Anonymous said...

How fun is that project?!! And of course, I love the fabric!
loritfrench@comcast.net

Linda said...

Thanks for your town tour....neat. Enjoyed looking over your blog. And do love the giveaway fabric and pattern

wobblybobbin said...

Austin sounds awesome. I swore many years ago to never return to Texas... but it sounds like fun!

Janell said...

Is (WAS) that Leslie guy for real? Wow!! That would turn some heads! Love your fabric & the chance to win your giveaway!

barbara woods said...

thanks for the giveaway

Anonymous said...

I've never been to Austin, but you make it sound like a great place. I am glad you are blogging again, you were missed!

Adele said...

Love the new line as much as A Stich in Color.
Love Austin, too!

The Rx quilter said...

Hi, I live Boerne..just down the road from Austin..and agree Austin is a great place to be! I missed out on registering for all the cool classes as Quiltcon...trying to figure a way to sneak in. Looking forward to your next line..loved a stitch in color. Lisa in Texas

Susan said...

Oh my, I had such fun with the stitch in color group. I'd love to win some of your new design

Cotton Blossom said...

Love your colorful post! I've never been to Austin but would love to visit.

Brenda said...

Love reading about your town!

Erin M. said...

You have a way with color and pattern choice. The fabric looks great, I'm glad you had a chance to work on a second line of fabric- here's to more!

jmj said...

I'm thrilled about your new line!!!! Loved your first one and loved the fabric you dyed yourself, so can't wait to get a bit of it, thanks for the giveaway!

my place and times said...

It's been great hopping. Thanks for your entertaining story, your pattern and the chance at your giveaway. :)

klk said...

I'm excited to see your new fabric line up close.

Carrie P. said...

well I would rather have a tex mex restarant on every corner than a drug store which seems like every time I turn around a new one is going up.
Have fun at Quilt con. I entered a block.
Great new fabric you designed. thanks for a chance.

Lisa England said...

Austin certainly looks like an interesting place! New fabric line looks beautiful, thanks for the chance to win.

kathyinozarks said...

I love the colors of your new line-especially those greens-thanks for he chance. Kathy

Anonymous said...

It has been great fun being in everyones hometowns, so much to learn about. Thank you for the freebie and the chance to be a winner of your Charm packs.
Carol O
ottersl

~Kris~ said...

Great fabric and pretty colors. Thanks for sharing.
In ever knew Austin was such a happening place.

wendy said...

Hmmmm....what an interesting town. Not sure if I would want that guy for mayor. Love your new fabric and great giveaway. Thanks!

susiefloozie said...

Cute fabric! Looks like loads of fun. Hope you have some leopard prints dedicated to your Mayor-Wannabee!

cvdnurse said...

Love your new line - the colors are gorgeous!
Susan
susie.galasso@gmail.com

Deb said...

Love the fabric! Not sure what I think of #5! I've never been to Austin.

Unknown said...

Cute quilt block. Interesting mayor! Love your fabric line

charlotte said...

Looks like another winning line for you. I never would have believed the story about Leslie without the picture. What a character!

Kath said...

The colours in your new line are great! I hope I win!!

Marianne said...

Love the new fabric line!

Anonymous said...

I love your fabric, thanks for telling us about your hometown. Sandy

Esch House Quilts said...

Oooh! Looks like I'm going to love this line as much as the last one :)

TLC said...

Love your modern fabric.

lindaroo said...

I've been hoarding your first line of fabric, now I feel free to use it and to begin collecting Simple Marks!

Marg M said...

Love the colours and the lovely star block

Carla said...

Thanks for sharing Austin with us today. I have never been to Texas. I love river towns, usually because the parks along the river are wonderful to enjoy.

Aunt Marti said...

Maria, you are making a whole lot of QuiltCon attendees really look forward to visiting Austin!

Unknown said...

What a fun post, thanks~

Heather G said...

Love the new fabric can't wait til november. Thanks for the chance to Win.

Terri said...

Wow! Your new fabric looks awesome! Thanks for the chance to win, your kindness is greatly appreciated :)

Unknown said...

I love your new line of fabric! I am having ideas on how to use them already. Love Austin - great town!

VickiT said...

Your fabric collection is wondeful. I love all those colors. Great job. Austin sounds like a fun place for sure. My town is very boring with nothing ever happening around here. But, it is quiet which is nice too.

Great looking quilt block. Thank you

Susan C said...

Fun fabrics in great colors!

crescendogal said...

Have never been to TX! Sounds like you live in a pretty remarkable place. ;0) Thanks for a fun read and wonderful giveaway!!!

Brenda said...

Congrats on the new fabric line. Seems like most cities have character who run for mayor...and sometimes they even get elected!
I'd love to play with your new designs.

Alyce @ Blossom Heart Quilts said...

Aww, packlets - cute name!! And I think we all need a Leslie in our lives ;)

folksmith said...

love you fabric line. can't wait to see it in person.

Marf said...

Well your mayor certainly looks like a cool dude! Thanks for the chance to win your fabric.

manjservi said...

I have been having a good time reading about all of the designers. Thank-you for the contest.

Laura said...

Austin sounds like a fun town to live in! I love your fabric!!! A member of our guild was visiting your town, decided to take a quilting class, randomly found a quilt store and they had a class that day for her. You were the teacher (she had no idea!!). Hehe. We are all jealous!

Shannon Wallace said...

Hi there, I live just down I-35 near San Antonio. :) Nice to meet you! I love your new fabric line!

Willa said...

I really like the quilt square shown here made with these goodies!

ThreadCatcher said...

I love the colors in your Simple Marks line. Thanks for the chance at your giveaway.

Anonymous said...

Lovely colors! It has been great to see all the different fabric creations by moda designers.

Tina said...

Hubby and I both love Austin and will be back again in May, would have loved to visit Quiltcon and meet all the folks who blog and quilt and who I feel I already know.

shayshap said...

Thanks for the giveaway kathy

holley1947 said...

I've been in Austin several times with my husband when he has been there for work. We love it's weirdness! Now my niece is in school there and we are anxious to see her and Austin again...perhaps at Quilt Con time! Hope to see you then. Love your fabric designs and your quilts. Thanks for the give away.

mek said...

Excited to see the new line!

ELNM said...

I love stitch in color, and can't wait for your new line! Austin seems like a very cool place to be. Thanks for sharing your town, the pattern, and the giveaway!
ellen(at)myerly(dot)net

Nicole said...

Beautiful fabrics!

WoolenSails said...

That is too funny, great sense of humor, sounds like a fun place to live and really fun prints to make a quilt with.

Debbie

Melissa said...

Oh my, that picture's hilarious!

Thanks for the pattern and giveaway.

ann said...

your style and designs never fail to inspire me....looks another good one.

Virginia said...

I like very much your new fabrics have the shining Texas.!!!!!

Debbie said...

I love your new line and those cute candies. I have family in San Antonio but would love to visit Austin. Good music and good food..my kinda time. Thanks for a chance to win.

Virginia said...

I like very much your new fabrics have the shining Texas.!!!!!

Laurie said...

we need more mexican resturants in my town! or at least ONE that is good! thanks for a chance to win - laurie

Anonymous said...

love Simple Marks...Would love to visit Austin some day...hear such cool things about it!

Caroline said...

I didn't know Leslie had died. :( Only saw him once, but I've never forgotten him.
Can't wait to see your new fabrics!

kay said...

O my gosh, your new fabric line is my favorite of any new fabric lines I've seen lately! I can't wait to get my hands on it! Thank you for that, and for the block pattern (which I plan to incorporate into a current project). And, by the way, Austin is a great place!!! I've been there and hope to go again someday.

Samplings from Spring Creek said...

When I think of Austin, I think of Dell

Laura said...

I love living in Austin and your new line looks fab :)

Sarah@SisterGiggles said...

Love all the colors in your new line. I'd love to win the charm packlets, because who doesn't love tiny little packlets?

Deanna said...

the new line looks fun. I can see a boy quilt in the making. thanks for the chance.

Kathy Lilleskov said...

I have been so inspired by your blog and your fabrics...I am making a quilt right now that was inspired by you and now I feel like I should move to Austin too!!!!
Kathy L (in Brooklyn NY, which is cool but not as cool as Austin apprently)

Maureen said...

I love your new fabric line...great colours! Thank you so much for the chance at the give-away.

Cheryl said...

I love austin too! I cant wait for quiltcon

sue said...

Thanks for the great project.an

Rassler said...

Loved reading your post tonight! Thanks for sharing and for the chance to win. Really like the shapes and colors on your new line. Thanks again!

Janet said...

One could call Austin very interesting and colorful! Thanks for sharing your hometown as well as your new fabric line. Pattern block is great and thanks for sponsoring your colorful fabric line, Simple Marks.

Anonymous said...

My name is Nanette and I love the colors in your Simple Marks fabrics! I'm from Vancouver Washington, the Evergrren state

Bowbailey said...

Congratulations on your line of fabric. It's so wonderful to see so many different artistic minds and what you all produce in this blog hop. Thanks for taking the time to share a little bit about yourself!

Debbie said...

The photo of Leslie is just a little bit disturbing, no?
I love your fabric line, and I thank you for the chance at getting some of it!

Anonymous said...

My name is Nanette and I live in Vancouver Washington, the evergreen state!

Cathy said...

Lvely and yummy!

paulette said...

Thanks for the chance to win your wonderful fabric!! Such rich colours!
Paulette

judi said...

Love, love the colors of your new fabrics!

Colleen said...

Great fabric design and colors! I've never been to Austin, but visited San Antonio in June, and Dallas a few years back. Austin is next! Great state !

Janet said...

Fun fabric! Thanks for the opportunity! Bet you all will miss Leslie.

Theresa said...

I was in Austin three years ago and fell it love with it. My husband and I hope to visit there in the next year. I found it to be so interesting. I love your fabric and the colors, absolutely beautiful!!

Liz said...

Thanks for chance to win some of your lovely fabric line.

Carolyn said...

I loved working with your stitch in color collection! I can't wait to see the new line.

DianneB said...

Your Mayor, wanna be is too funny!! Oh MY Goodness.. Thanks for a chance to win some of your great fabric.

Nana said...

I love your new fabric line.
Thanks for the give away.

kathy yedica said...

Your fabric is very unique.
I live in Spokane, Washington.

janae king...sewing patterns said...

LOVE your new fabric! You are so talented...you have amazing vision when it comes to designing. Thank you for awesome, fun fabric!

quiltnmaryf said...

I hear Austin is a great place to visit! Would love to come some time.

Cecilia said...

Austin is a great place. I've only been there once before, but I really liked it. Thanks for your tour and for the giveaway.

Kathy H said...

Beautiful line of fabric and I love star blocks.

Wendy said...

Your new line is as great as the first. I hope to get some when it comes out. It's been fun reading about each hometown around the blog hop

Cheryl said...

Austin sounds like a great town with a lot of character. :-) Thanks for the giveaways.

Heidi said...

Hi, thanks for the visit to your town. And thanks for the chance to win some of your beautiful fabric!

selleck said...

Thanks for the giveaway. I'm in Napa, CA.

Colleen said...

Thanks for sharing about your home town and the great giveaway. The colors are fantastic.

Juels said...

I have always wanted to visit Austin. At one point I was considering moving there. Such a nice town!

Sewgirl said...

Nice to know that every town has it's eccentrics! Ours was one that wanted chickens (now everyone has them..go figure!) Love your new line of fabric.

Shelley Parham said...

Shelley says

I love your new fabrics and, I agree, they are perfect for fall!

Renée Welton said...

Never been to Texas, always wanted to, ever since "Dallas" was on tv. I live in Michigan.....nice in the spring, summer and fall, but I don't like winter anymore! Thanks for chance at some fabric!

luvtoquilt said...

Really like the block pattern -- that's one I'm going to try. Love your fabric and style -- keep it coming!

Karen said...

Your fabric is beautiful!

phartubatech said...

Great fall colors in Simple Marks. Thanks for the giveaway.

Debbie said...

Fun post, Malka! I love the colors in your fabric lines. Thanks!

WeaslerQuilts said...

I love these blocks! And, best of all, they look pretty easy to make. I have never been to Texas, but I've got a friend who moved there recently, so I believe a trip is in my future! :)

Ann in NC said...

I have a couple of pieces from your first line... really like the "cheater panel" print! Glad it was so popular!

Pat said...

Visited Austin last February and loved it. Plan to come back. Also, love your fabric.

ebhaloha said...

Greetings from Maple Ridge BC Canada. This is my first visit to your blog and seeing your nice colorful fabric line. also to read about the races & triathlon events.

b said...

Can't wait to get some of your fabric this fall! So cute!

b.

Karen O said...

Your prints are so different and interesting. And your town looks nice too! :)

Mary T. Pratt Salmon said...

Malka:
I sure liked Leslie...he was a character but a really good guy. Didn't he run for mayor or governor?
I live in New Braunfels, just south of Austin. I love Texas...and I love your fabric line! Thanks so much for the block and the chance to win!
I cannot wait for the fab modern quilt show!
Love,
Mary

Flo said...

I love the colors in your new line... Can't wait to buy it.

JoyceLM said...

Thanks for the cute pattern & thanks for the chance to win.

Mary E said...

Nice blog, Malka. Thanks for the giveaway. Love your Simple Marks.

usagypsy said...

Love the fabric! So many ideas for it :)

Deborah said...

Austin looks fun. I've been there once and I remember the live music. Thanks for a chance to win your fun fabric.

Mary said...

Thanks for sharing about Austin. It sounds like a great place. Love your fabric!

Idaho Marilyn said...

Loved your favorite things about Austin and your new Simple Marks collection. The fabric colors are wonderful...can't wait to make something with them! I've been to Austin once....very cool city.

Mary Jo said...

Looks like extremely fun fabric. Hope I can win some or find some soon. Austin looks like a crazy place to live with a Mayor candidate like that.

michelle h said...

Oh how cute!! I love your style!! Thanks for the great pattern, the intro to Austin, and for the chance to win. :)
m

Anonymous said...

I like the colors of your fabrics. It would be fun to win.

Felicia

bfhamlin@bevcomm.net

amroth98 said...

When I think of Texas, I think of my aunt and uncle who live in Sugarland and Quilt Market, of course! Someday I'll make it there! Thanks for the giveaway!

Marilee said...

I love your last cheater fabric and coordinates. I'm so glad I got some. This looks equally necessary to add to my collection.

kshackabq said...

Great fabric, Malka. Am new to your blog, so read a little further. Wow, big changes, but way to go on your trail running! Keep at it!

«Oldest ‹Older   201 – 400 of 562   Newer› Newest»