Warning: This whole "hanging the wash" thing is just my attempt to link the text of this post to the pictures. Also, you all should know this isn't even my wash or my clothesline, but my neighbor's. She has the most amazing collection of vintage aprons, a fact that's worth contemplating, but not what I'm contemplating today.
I went to Joann's fabrics today to buy a few necessaries like muslin, batting, and interfacing. I wasn't buying anything exciting, but it was a bit of a momentous occasion because I actually remembered to bring the coupon that they periodically send me in the mail. I can't even count the number of times I have been asked by a Joann's hostess (I assume they are hostesses because all the customers are referred to as guests) if I have my coupon. Once I admit that I don't they usually follow up by asking if I'm on the mailing list. "Yes," I say, "but I never remember to bring the coupons you send."
That might be a wee bit of an exaggeration. I suppose I have remembered a few times, but not often.
Most times I've realized that I'm sans the 40% off coupon, I'm more than a little disappointed that I won't get to enjoy the savings. However, the few times I have come armed with my coupon I've found it very difficult to apply it to any of my purchases. This is because almost everything at Joann's is at least a little discounted and therefore not eligible for the whopping 40% off coupon.
Mind you, I'm not complaining about the prices at Joann's. It serves its purpose well. What I don't understand and what I have tried to analyze as I walk uphill both ways to the banks of the river where I will, with washing board in hand, scour aprons clean and then hang them to dry in the sun is what's the point of this little bait and switch game. If the powers-that-be at Joann's want to offer nearly all their products at a discounted price, why take the time, money, and paper to mail out coupons? I would suspect that folks like me who regularly shop at Joann's for various crafting items don't really need the coupon to incentivize them into the store. Also, if I were new to the store and came in just because I had a coupon I think I'd find it a little frustrating that the only full priced item I could apply my 40% discount to is the $1.99 thimble. Said thimble would then cost $.79, but not necessarily make me feel like I'd gotten an amazing deal.
Here's my advice to the movers and shakers at Joann's: Either make the coupon truly worth the effort of bringing it into the store or stop offering it.
Just my 2 cents. With the discount coupon that's 1.2 cents.